Mobile Premier League Takes on New Markets
Last week, Mobile Premier League announced that they would be taking their flagship product from Asian markets into North America in the coming weeks. Mobile Premier League offers free-to-play and paid games on its platform and earns the majority of their revenue through service fees for hosting games and tournaments on the app.
Before announcing the expansion, Mobile Premier League secured a $95 million Series D round valuing the business at $945 million dollars and onboarded more than 81 million users in India and Indonesia, the two countries where it was previously available. With the new announcement, gamers in the United States can download their application on Android and Apple stores. After downloading the app, users can choose between 6 games (compared to the 60 games offered in India). Srinivas, the Chief Executive Officer of Mobile Premier League said that, “The U.S. is the largest market when it comes to gaming, so it’s always been on our mind,” and continued that, “There’s no way you’re going to be global without being in America”.
New Delhi: Mobile Premier League (MPL) is entering the US market with the official launch of the MPL app, available on the Androiud and Apple app store, the esports and skill gaming platform on Thursday said.
Headquartered in New York, the company decided to enter the US on the back of successfully completing two years in the Indonesian market. MPL claims to have hit five million registered users in Indonesia where it offers over 30 games on its platform.
Founded in 2018, Mobile Premier League currently has 76 million users in India. It works with game developers and studios all over Asia to publish their games on the MPL platform. Currently, MPL offers more than 60 games in India and over 30 in Indonesia on its Android and iOS applications. The company has worked with over 30 game developers and studios, including the likes of Garena, the makers of FreeFire. MPL has also constituted a $5 million fund for developers.
It is backed by investors such as Sequoia Capital, Moore Strategic Ventures, SIG, Pegasus Tech Ventures, Founders Circle, Telstra, Composite Capital, MDI, Go-Ventures, RTP Global, Base Partners, among others. The company has raised $225.5 million in funding till date, and is valued at $945 million.